Consumers Want a Hassle-Free Holiday

Although getting your customers’ items delivered on time is important, it’s not the only thing they are looking for during the last mile of their purchases’ journey. They want convenience, simplicity, and options this holiday season. PWC’s 2016 Holiday Outlook says that consumers will spend 10% more this year and that both digital and mobile sales will each increase by 25%. With the rise in digital sales, consumers are seeking more delivery options and retailers are adapting. According to the report:

“More generally, retailers are experimenting with a combination of supply-chain and distribution approaches to best accommodate customer needs—from insourcing to crowdsourcing to large and small external shippers— recognizing that what works best in a particular location might not translate exactly somewhere else.”

An article by Forbes took a deeper look into the report and how logistics companies are leveraging new technologies to improve delivery for retailers and their customers:

“…Logistics companies must also leverage new technologies to optimize delivery methods. New mobile apps and real-time data analytics tools allow retailers and logistics partners to dynamically select which channel best optimizes speed, cost and convenience, including nationwide express networks, regional carriers, postal consolidators or even local couriers. And, since many consumers don’t care who delivers their package–whether it’s the delivery person they’re familiar with or a stranger who is working in today’s gig economy–delivery options are increasing. Harnessing the power of multiple delivery channels can be powerful year-round, but it will be a particularly essential tool during the peak holiday season.”

Whether your customers are shopping last minute or simply want instant gratification, offering a same-day delivery option via Dropoff will give them the convenience they need this holiday season. We have flexible delivery options to work with your customers’ schedules and live-map tracking and up-to-the-minute ETAs to keep your customers fully in the loop. Our drivers are reliable and professional so you never have to worry about who is representing your brand.